JFOODO, the Japan Food Product Overseas Promotion Center established by the Japanese government, has initiated their Japanese Wagyu campaign in the United States. Restaurants and meat purveyors in New York City, Los Angeles, and San Francisco are presenting dishes featuring Japanese Wagyu.
JFOODO’s objective is to familiarize more American diners with Japanese Wagyu. Until February 10th, 2024, Japanese Wagyu will have an enhanced presence on dining menus in targeted cities across the United States.
Participating restaurants vary from upscale dining establishments to fashionable premium casual venues and places for brunch. The dishes created incorporate a wide array of Japanese Wagyu cuts and unique culinary methods.
In addition to physical locations, three e-commerce brands, Wagyuman, Meat N’ Bone, and Pursuit Farms, are also joining in the campaign. Each of these meat suppliers have arranged dinner party meal kits and special gift packages that allow consumers to bring the Japanese Wagyu experience to their own kitchens.
New York City’s featured restaurant partners include:
- Carriage House (A5 Wagyu Canape, A5 Carpaccio Gratin)
- Cocoron Market (A5 Wagyu Onigiri, A5 Wagyu Menchi Katsu Sando)
- El Fish Marisqueria (Japanese Wagyu Picanha Tostada, Tacos Surf & Turf)
- Flip Sigi (Atchara A5 Wagyu Taco)
- J-Spec Wagyu Dining (A5 Wagyu Katsu Sando, A5 Wagyu Philly Cheesesteak)
- Lure Fishbar (A5 Wagyu Steak & Eggs, A5 Wagyu Tartare Crispy Rice)
- noreetuh (Braised Miyazaki Wagyu short ribs, Carpaccio of Miyazaki Wagyu tenderloin)
- Salt + Charcoal (S+C A5 Wagyu Sukiyaki, A5 Wagyu Burger)
- STK Steakhouse (A5 Wagyu French Dip Sandwich, A5 Wagyu Tacos)
- THE GALLERY by odo (Japanese Wagyu Shabu Shabu, A5 Wagyu Steak Burger)
- Wagyu Club at Esora (Wagyu Omakase with Kobe steak and Kobe sukiyaki)
- Zuma New York (A5 Tenderloin wagyu tartare on bone marrow)
San Francisco featured restaurant partners include:
- Gozu (Tallow Caramel Bars Premium Stick Bar Selection)
- Yokai (Snow Beef Chuck Roll SkewerWagyu Fat-Washed cocktail)
- Niku Steakhouse (Japanese Croquettes Amuse Bouche)
- Harris’ Restaurant (Authentic A5 Japanese Miyazaki Wagyu Ribeye)
- The Butchershop (Chuck Roll Roast Beef Sandwich)
- iChina (Grilled Miyazaki A5 Wagyu ribeye with crispy Wagyu puff)
Los Angeles
- Shibumi (Wagyu Beef Neck Doteyaki with Chestnuts and Beef Tendon)
- Niku X (Japanese Wagyu Tartare Futo-maki)
- Pizzeria SeiOpen Market (Grilled Japanese Wagyu “gyro” wrap with smashed chili oil cucumbers, pickled red onions, garlic-yogurt sauce and flatbread)
- Campo e Carbon (Chicharron de Japanese Wagyu with Yuzukosho, Guacamole and Salsa Borracha)
- Tre Mani (Wagyu tri tip, roasted and sliced thin on Tre Mani’s signature Schiacciata with a hybrid Tonkatsu meets Santa Maria Style BBQ sauce)
- Ile Bistro (Japanese Wagyu Suya)
- STK (A5 French Dip with miso au jus, caramelized onions, horseradish cream)
- Baltaire (Miyazaki A5 Strip Loin)
For a full list of participating restaurants, their exclusive menus and U.S.-based online retail outlets, and to discover more about the history and customs of Japanese Wagyu, please visit Wagyu of Japan.
Image Source: Digital Painting / Shutterstock
